The Dynamics of Transformation: Strategies For Steering Organisational Change

by Che Nazli Jaapar, Leow Chee Seng, Sazali Bin Mohamad

Publisher - Humanology Sdn Bhd

Category - Business & Management

Change or Die, the need for organisations to embrace transformation has never been greater. Change is no longer a matter of choice; it is a fundamental requirement for survival and growth in the face of technological advancements, shifting market dynamics, and rising global competition. Yet, transformation is not simply a mechanical process of adjusting strategies or redesigning structures. It is a dynamic and multifaceted journey that touches every facet of an organisation, from its vision and culture to its day-to-day operations. The Dynamics of Transformation: Strategies for Steering Organisational Change seeks to demystify this intricate process and empower leaders to navigate it with clarity, confidence, and purpose.

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